LEGO unveiled Smart Play at CES 2026, embedding interactive tech into bricks. The first Star Wars sets launch March 1, with preorders Jan. 9. LEGO is bringing its bricks to life. The company unveiled ...
The most expensive Lego set to date, and the only one to nearly hit a four-figure price tag, will release next month, the toy company announced on Thursday, Sept. 4. The Ultimate Collector Series ...
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