Meta Platforms announced two updates to its advertising-measurement offerings Wednesday -- an AI-assisted upgrade to the Meta Pixel and a one-click setup path for the Conversions API. The changes are ...

Meta announced on Wednesday that data collected from user interactions with its AI products will soon be used to sell targeted ads across its social media platforms. The company will update its ...

CAPI, but make it easy. Conversion APIs have become standard issue for the big ad platforms. The idea is to shift conversion tracking from the browser to the server so it’s less exposed to browser and ...

Meta plans to invest over $1 billion in a new data center in Beaver Dam, Wisconsin. The project is expected to create 100 operational jobs and support 1,000 construction jobs. The 700,000-square-foot ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. In the beginning of 2025, Sam Altman stood in a room with Larry Ellison of Oracle and ...

A former Senior Publishing Editor on the Dow Jones Newswires team at The Wall Street Journal, Aaron earned a Bachelor's degree in Economics from the University of Michigan and a Master's in Journalism ...