It’s no secret that technology creates new opportunities for businesses, helping them gain a competitive edge. Texting is one such advancement that allows companies to better communicate with and ...

This article is sponsored by Intuit. You spent an hour crafting the perfect promotional email, complete with a compelling subject line, gorgeous design and a limited-time discount. But the offer ...

Text message marketing is kinda like the new kid on the block for businesses. It’s cheap, easy, and gets the job done better than some of the old-school methods. But hey, it’s not all sunshine and ...

With the advent of smart-phone apps, enhanced mobile websites and scannable 2-D bar codes, marketers can easily get overwhelmed trying to keep up. But restaurants don’t always have to chase the next ...